Monday, June 25, 2007

Fundraising Green meets New Roads School

How lucky were we to get a meeting with Paul Cummins? Very lucky! Paul is the Founder and Executive Director of New Visions Foundation. They have helped to start many schools in LA to help underserved students. From Crossroads to New Roads, Paul has left his philanthropic mark on thousands of students.

Paul is a sweet man and is always looking for ways to improve the quality of education for the students at his schools. Paul saw our Green coupon book as a vehicle to motivate students to not only raise money for school programs, but to teach them the consumer habits they will need to live healthy and active lives. Paul was very impressed that our fundraiser also educates. A novel concept that Paul had never seen in a fundraiser before.

We look forward to the opportunity to help schools like New Roads raise money, while raising environmental awareness. We know that students will enjoy promoting a fundraiser that is Green. We know that supporters will feel good about purchasing a product that inspires a Green, Healthy and Active lifestyle.

Thanks Paul!

Check out Paul's book on Amazon: "Two Americas, Two Educations: Funding Quality Schools for All Students" . We love it! This is what Fundraising Green and myGreenSpark Redemption Book is all about.

http://www.amazon.com/Two-Americas-Educations-Funding-Students/dp/1597096881/ref=pd_bbs_sr_1/103-4211976-6531056?ie=UTF8&s=books&qid=1184439512&sr=1-1

Always Zooming,
Jenny Caronna

Saturday, June 23, 2007

Green Ambassadors

Looking for a way to Green up your school?

Want to start an environmental program at your school, but just don't know where to start?

Well, we've got the answer for you: Green Ambassadors.

Green Ambassadors is an environmental education program that empowers youth to be agents of change in their communities and world. Through service learning, community partnerships, and cross-cultural and global exchange, the program fosters personal growth and leadership skills to help youth tackle the most critical environmental issues facing our planet.

The Programs that make this endeavor so special:

"Green Youth Coalition" connects environmental clubs across Southern California in order to create a green youth movement. The "Green Ambassador Coalition" Delegates will be comprised of two (2) members from each club.

"After School/In-School Program" is a 10-week community based service-learning in-action program, providing solutions to the most critical environmental issues facing our communities.

"Be Cool Be Green" Youth Summits are a collaboration of youth leaders from across the city and nation to inspire, create, and share solutions for a healthy planet.

"Green Solution Tours" travel to cities in the U.S. to create and share how youth are empowering youth to transform their communities. The tour will use our green mobile embassy equipped with sustainable systems, an editing station and multi-media equipment for presenting at school assemblies, community events, and conferences.

"Green Adventures" is a cross culture and global exchange travel program where youth study solutions, create and share ideas, collaborate and exchange culture.

Get going, contact Green Ambassadors to connect your school with this brand new program.

mailto:info@GreenAmbassadors.org

Fundraising Green and myGreenSpark supports Green Ambassadors and will be starting a GA scholarship fund this fall for students who excel in the program.

Thanks,
Donnie C.

Tuesday, June 19, 2007

myGreenSpark Art Contest

Fundraising Green is dedicated to creating it's own brand of Recycled Wrapping Paper and Tree-free cards to sell in our fundraisers.

Wrapping paper fundraisers are very popular and kill a lot of trees. Don't you think we need an alternative? We know people aren't going to stop using wrapping paper, so our goal is to give them an eco-friendly choice.

Our market research found very few options for recycled wrapping paper, though it does exist. We could only find a few patterns and they were boring at best. We want to inspire people with our designs. We believe that by offering patterns that lead the user to think about the environment, a dual purpose is served: The gift gets wrapped, but better, anyone that sees the gift may be inspired to become active in helping the environmental cause.

So we thought it would be fun to have a contest to find the best art for eco-inspired paper patterns and cards. Artists will submit their samples and our users will vote on their favorites. In the end, the top 5 designers will be offered a profit sharing contract in exchange for the use of their designs.

So artists and designers, please email us at: ArtContest@myGreenSpark.com to let us know you are interested. Further details will follow...

Thanks,

Jennifer Caronna
President
Fundraising Green
jenny@FundraisingGreen.com
www.FundraisingGreen.com

Green-Consumer-Evolution: The Tipping Point

Consumers in Southern California are now in what we call The Fragile State of Consumer-Evolution: A point where it is generally understood by the majority of the public that a shift in buying habits must occur to sustain something that is necessary to the survival of our way of life. In this case we’re talking about the longevity of the human race and the life of our planet earth, so it's the perfect time for "Green" ideas to spread.

Our myGreenSpark Redemption Book is the perfect tool to spur this consumer-evolution.

The already converted understand what we're all about, but what about the fence-sitters? Those that know the time is coming where changing towards Green is inevitable. We call these folks: Middle of the Road Greenies. They know they need to change, but just can’t seem to find their Green niche. Oh sure, they’ll “Do the Right Thing” if it happens to be presented to them at the point of purchase, but when and where does that happen?

Enter myGreenSpark Redemption Book - redeem coupons and redeem your impact on the environment. We're putting Green and healthy alternatives into the hands of the average consumer. We're putting a Green Spark into the lives of our users, creating new consumer habits, contributing to the Green-Consumer-Evolution.

Here are a few important things to learn from the research Fundraising Green has done on Green or Ethical Consumerism in America:

1) Urban-America is full of these Middle of Road Greenies. It’s a market waiting to be conquered.

2) But Middle of the Road Greenies are much too busy to seek out on their own Green alternatives.

3) They might go out of their way to purchase a Green product or service if the cost is significantly less than its competitor or if it solves a problem that the competitor cannot.

4) To our advantage: Media coverage on such topics as global warming, energy and fuel costs, toxic oceans and ever increasing landfills get top billing on a daily basis.

5) Middle of the Road Greenies are primed to take the next step towards a Green, Zero-waste lifestyle.

6) Fact: Green companies don’t advertise on television – it’s too expense and interruption marketing is basically target-less.

7) Fact: Green companies can’t afford shelf space at stores like Vons and Ralphs when P&G monopolizes the market.

8) Fact: Green companies need a vehicle that will drive their product and service offerings into the hands of everyday middle class families – the Middle of the Road Greenies.

9) Fact: Fundraising Green and myGreenSpark Redemption Book is that vehicle.

10) Fact: Problems solved! Organizations and schools get a fun, feel-good fundraiser, raise a bunch of money, help the environment and promote Green and Ethical Consumerism.

When the synergy between Green Business and Green Consumers reaches a certain point, the tipping point, consumer-evolution will take place on a large scale and Green Business will profit greatly. We're here to make sure this happens....soon!

Cheers,

Donnie C.
blog@myGreenSpark.com
http://www.FundraisingGreen.com/

Friday, June 8, 2007

The Fundraising Green Mission and How it affects Green Business

Our Mission is to unite the average consumer with companies that are Environmentally Friendly to the Earth, or Green, and to educate students, members and supporters on readily available eco-friendly, fair-trade and sweat-free products and services that compare in quality and price to similar offerings sold daily by companies that brazenly harm the environment. Educating our youth during the fundraiser is essential. Moms and dads are sometimes too busy and too set in their ways to change. In those cases, maybe a fired up teenager will prod them into trying something new. Who knows.

Kids want to be heard on environmental issues.
They understand that they will be here longer than we will.

We believe that using the myGreenSpark Redemption Book will change the average consumer's buying habits, and really, the psychology involved when they are making daily choices with regards to the stability and longevity of the environment.

Further, Fundraising Green’s core commitment is to raising money for Schools, PTA’s, PTO's, Organizations, Foundations, Non-profits, and Clubs while taking the opportunity to educate all participants on ways they can really make a difference in their community and for the environment in their daily lives.

We help conspicuous consumers become ethical consumers.

See you next time,
Donnie C.